Employers / News and insights

Unlocking the secrets: a job seeker's guide to company research

by Jennifer Teese

Unlocking the secrets: a job seeker's guide to company research

So, you've got your eyes on a company, and you want to know if it's the right fit for you? In this blog post, we'll explore the art of researching a company with the aim of not only learning more about them, but also positioning yourself as an informed and engaged candidate when applying for a job. So, let's roll up our sleeves and uncover the most effective ways to research a company.


1. Company website 🚀

Best place to start? The company's official website! Look for an "About Us" or "Our Story" section. It’s where you’ll find the company's mission, vision, and what makes them tick.


2. Social media stalk 🕵️‍♀️🕵️

Time to get social! Check out the company's social media profiles: LinkedIn, Twitter, Facebook, Instagram – a lot of companies even have a TikTok account these days! Scroll through their posts, comments, and interactions. You'll get a feel for their culture and how they engage with their audience.


3. Review roundup 🌐

Head to Glassdoor or Indeed for some behind-the-scenes scoop. They’re both great tools for prospective candidates, where employees spill the tea about their work experiences, the company's leadership, and even salary insights.


4. News nook 📰

News outlets are your friends. Google the company's name followed by "news" or "press releases." It’s always a good idea to find out if their name has cropped up in any recent stories, from recent developments, awards, or major announcements – it's all there.


5. Networking nirvana 👥

LinkedIn is not just for job hunting. Use it to connect with current or former employees by sending them a friendly message – people love to share their experiences. Think of it as your own personal company tour guide😏


6. Culture code crack ğŸŽ¨

Some companies proudly showcase their culture codes. Look for terms like "values," "culture," or "employee experience” and you’ll get a sense of their underlying ethos and what makes them tick.


7. Community check 👥

See if the company supports community initiatives or charity events. It will give you a sense of what they're really about and whether their values match yours.


8. Ask away ğŸ¤”

If you've got an interview lined up, don't hesitate to ask questions about company culture and recent developments. It shows you've done your homework, are genuinely interested in the role and gives you the opportunity to figure out if the job is a good match and what they’re all about.


9. Gut check ✨

Lastly (and probably the most important!): trust your instincts. If something doesn't feel right or align with your values, it might not be the one. Your gut feeling is like a built-in compass, so pay attention and go with what feels right.


And there you have it – your ultimate guide to becoming a company detective. Now go forth, gather your intel, and make an informed decision. Best of luck on your job-seeking adventure!🍀